Can’t you just call Google and tell them we want to be on the first page? We just changed keyword strategies last week, where is the uptick in traffic? I’ve just read an article that says we should do x, y, z, and now I’m the expert. Sound familiar?
Whether you’re at an SEO agency or in-house, it can feel difficult to set and keep SEO expectations in check with reality. Helping non-SEO pros understand your long-plays is easier said than done – or is it?
Grant Simmons, Director of SEO at ClickFluent Consulting, joins the founder Loren Baker on the SEJ Show to talk about how to position yourself as the thought leader for your department, clients, and shareholders and stay positive while doing it.